Are you a business owner, content creator or do work in marketing? If so, you would probably like more people to visit your website, read your content and buy your products or services.

Well, one way to do this is to find out what your potential customers or prospects are searching for on Google, and create content on your website around these topics. How is this possible I hear you asking?

Well, there is a website called Keyword Tool and the best bit, it’s completely free to use…result!


This is what the main interface looks like below:

Simply type your keyword/s into the space that states ‘type a keyword and press enter’ – we have used paper as an example:



Once you have typed in your keyword/s, a list of the most popular keyword/s appear:



Every search on Google is what people need, want and find interesting. Imagine how your organisation or business would benefit if you could analyse search trends on Google, find search terms and customise content on your website to serve the actual needs of your customers and potential prospects.

You can also choose other websites to check keywords on including YouTube, Bing, Amazon and App Store!


You can start using Keyword Tool now by visiting this link here.

Did you find this information useful? Download or print out our PDF…it may come in handy! Keyword Tool PDF

Visit our social media and marketing section here on our BCS blog if you would like any more handy hints and tips.

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