Twitter as a social media platform is one of the most popular to use and easy to understand. More organisations are using Twitter to promote their business and build an online community, creating trust among followers and providing useful content to share.

Here are some words native to Twitter that you may already know. These terms and their abbreviations will help in order to understand Twitter:

  • Tweet: A 140-character message.
  • Re-tweet (RT): A re-tweet will publish the original tweet on your own timeline, to be potentially seen by your followers.
  • Feed: The stream of tweets you see on your homepage. It’s comprised of updates from users you follow.
  • Handle: Your username.
  • Mention (@): A way to reference another user by his username in a tweet (e.g. @BCS365). Users are notified when @mentioned. It’s a way to start conversations with other users.
  • Direct Message (DM): The Direct Message now has unlimited characters and can be sent to multiple people. You can decide whether to accept a Direct Message from any Twitter user, or only from users you are following. You may only Direct Message (DM) a user who follows you.
  • Hashtag (#): A way to denote a topic of conversation or participate in a larger linked discussion (e.g. #itsupport). A hashtag is a discovery tool that allows others to find your tweets, based on topics. You can also click on a hashtag to see all the tweets that mention it in real time — even from people you don’t follow.
  • Twitter have an online glossary, with other popular terminology used, which you may find useful.

This is what a tweet looks like before you add any text. You have a maximum of 140 characters, images can be uploaded, hashtags can be added and other users on Twitter can be mentioned.


You can really utilise a tweet and increase your social reach. A tweet is essentially a text message, with the difference being that your tweet can be potentially seen worldwide!


Did you find this information useful? Download or print out our PDF, it may come in handy! Tweeting with Twitter PDF

You can also read more about our social media hints and tips on our blog section here.


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